UEFers extended real-world perspective on new profession - KOS in the digitization era
DECEMBER 17, In the series of thematic reports for 1B semester, The Faculty of Marketing organized the thematic report session with the theme “KOS - The profession of Digitization era”. Here, UEFers had their practical learnings updated and acquired, as well as meeting with Mr. Nguyen Nhut Truong - CEO Geneworld Limited Company.
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Thematic report session helped UEFers extended their real-world perspectives on KOS
At the beginning of the speaker’s speech, UEFers are provided with definitions of KOS (Key Opinion Sales) and their fundamental role in modern sales. Mr. Tuong also explained how KOS integrated professional sales and content creating skills, contributing to the solid trust and connection with clients.
With practical situations, our guest gave UEFers a better understanding of how KOS is beyond a product broker, it is also a thoughtful consultant which help customers resolutes every questions and confidently decides what to buy.
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Additionally, with the growth of the Internet, the speaker emphasized numerous opportunities for KOS created via apps and e-commerce. These advancements helped KOS approach a large group of clients, solidified brand quality and maintained long-term relationships with clients.
It is crucial for each business to find solutions fit with its own characteristics upon facing challenges. According to the speaker, businesses are required to be flexible and creative based on perspectives of the market and technology without a common way. Implementing sales strategies that fit new technology trend can not only help companies conquer hardships but also sustainably develop in the current competitive market.
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At the end of the thematic research session, UEFers acquired new and practical viewpoints of trendy professions. This is more than knowledge applied to the subject but also a useful tool that helps them pursue and nurture their future careers.
